Project acronim: YouInHerit
Project title: Youth involvement in the innovative valorisation and revival of traditional trades and crafts as cultural heritage to make urban regions more attractive and competitive in a dynamic age
Action plans developed
Pilot actions implemented
Culture is one of Europe’s great hopes. The jobs that it generates cannot, as a rule, be relocated — they require a range of rare talents, and it is often the young people who display them.
Reviving old trades and crafts can keep together communities and make them sustainable by contributing to their economic wellbeing: old wine cellars in Hungary, salt pans or floating mills in Slovenia, breweries in Poland, old boats of Italy or olive groves in Croatia are essential for local attractiveness and could be better exploited as a source of living for people.
Regions of Central Europe recovering from structural changes are confident that development models based on local cultural and economic assets necessitate smart valorisation schemes and an innovative approach of stakeholders. Involving creative and innovative young minds in redesigning local heritage is needed to help adapt to new demands and market expectations. YouInHerit will empower coordinating organisations responsible for valorisation strategies and related policies via adequate support and capacities. The multifaceted benefits of the project will enhance local potentials of cultural heritage and human creativity.
1st Thematic meeting was organized by Mazovian Office of Regional Planning (MBPR) in Warsaw. Representatives of 12 partner institutions from Hungary, Italy, Slovenia and Croatia talked about a Joint Methodology which is the starting point for the implementation of project tasks.
Project main objective is to improve the capability of regions to utilize and manage cultural heritage of old trades and crafts in an innovative manner by the inclusion of the youth as the key social group to ensure the professional, economically sound therefore sustainable use of this cultural heritage segment in a dynamic age.
The main advantage of implementing the YouInherit is that it provides actors of the CE regions with underutilized or inconsistently valorised cultural heritage of old crafts with good practices and a toolkit for involving the young and talented generations, as key players of sustainability.
Budafok-Tétény Municipality (Lead partner)
(22nd District of Budapest), Budafok-Tétény, Hungary
Sergej Mašera Maritime Museum of Piran (Project partner)
Municipality of City of Vodnjan – Dignano
(project partner) , Vodnjan-Dignano, Croatia
Association ''Agroturist'' Vodnjan (project partner)
Marco Polo System (project partner)
Soós István Wine Making Secondary School
(project partner), Hungary
Development Agency Sinergija (Project partner)
Moravske Toplice, Slovenia
Municipality of Piran (project partner)
Self-Government of the Mazowieckie Voivodeship
(project partner), MaZovia, Poland
International Centre for Water Civilization
(project partner), Italy
Veneto Region – Tourism Department (project partner)
Municipality of Beltinci (project partner)
Day to day project management will be provided by Municipality of Budafok (LP). The key tools will be smart emailing and regular online meetings. 6 SG meetings will be held to evaluate the quality of outputs and the overal project progress, to foresee and manage potential risks and decide on specific interventions. Proper financial management will be ensured with the use of internal monitoring system giving continuous updates about financial progress and budget performance. During project duration 6 progress reports will be elaborated.
WP : Communication
The Communication WP will lead Development Agency Sinergija, involving all PPs. Specific target group of the YouInHerit project is the Youth. The aim of all Communication actions is therefore to motivate the Youth to participate actively in CH valorisation; to spread a new approach to CH valorisation among decision makers and other stakeholders. 3 social media accounts will be operated and special local events will be organized including idea contests by using gamification to involve youth into planning and implementing pilot actions. Project will be promoted also at relevant public thematic events and final event. Project leaflet and a simplified version of the Transnational Toolkit will be developed and disseminated.
T1: Status quo of cultural heritage valorisation and youth involvement
The objective of this WP is to identify problems calling for change. Activity 1 includes preparation of methodology for the baseline study and demand survey; activity 2 covers setting up of Regional Stakeholders Groups (RSG) in each region, Status quo analyses and a regional demand survey carried out to assess needs and expectations of the youth related to CH development. Activity 3 focuses on organization of training for PPs and RSGs on the know-how and methodology of ation planning of crafts CH valorisation and youth involvement.
T2 : Testing cultural heritage valorisation tools with youth involvement
WP T2 aims to validate the innovative tools developed by the partnership. 3 types of pilots test innovative solutions on youth involvement in CH valorisation will be developed. Pilot type 1: CAPACITY BUILDING for local authorities and stakeholders; Pilot type 2: VALORISATION OF CULTURAL HERITAGE via the involvement of young people; Pilot type 3: SKILL DEVELOPMENT testing how to motivate young people to acquire skills needed to pursue old skills. PPs from each region will carry out 1 of the 3 pilot types. 2 cross-visits within each pilot type will be organized to exchange experience.
T3 Transnational toolkit for regional action planning on youth involvement in cH valoriSation
WP T3 aims at drafting the regional Action Plans and preparaing a transnational Toolkit for youth involvement in CH valorisation. WP T3 will be implemented in 2 phases: in the post analytical and in the post piloting phase. In frame of this WP all partners will draft their regional Action Plans (AP). Pilot experiences summarized in WP T2 and conclusions will serve as feedback for the finalization of AP. A Toolkit will be prepared (capitalizing knowledge with similar projects) on how CH of trades and crafts can be more efficiently and innovatively utilized and revived with the involvement of young people.
Investment 1: reconstruction of olive scalling building in Vodnjan-Dignano, Croatia
The subject of investment is the full scale reconstruction of an olive scale building with a net ground-space of 43 m2. Total amount for infrastructure and works: 46.000 EUR (dismantling, carpentry works, plumbing works, facade works, installation of water and sewage, other complementary equipments for the washroom).
Investment 2: Innovative exhibition installation in piran museum, Slovenia
Museum of Piran aims to develop and implement a complex programme including exhibition installation and youth engagement based on a feasibility study as a pilot action to be tested in fram of WP T2. As part of this pilot action, a new permanent exhibition will be set up as an investment in the salt warehouse Monfort (Portorož), a part of the Maritime Museum Piran. The investment consist of items of thematic equipment to transmit information (ICT technology) and adapting to the interest of young visitors. The total amount needed for described investment elements is 27.000 EUR.