We would like to invite you to a training session for tourism service providers who want to exploit the tourism potential along the Iron Curtain cycling route (EuroVelo 13). The event aims to provide a comprehensive overview of
- the digital challenges for tourism service providers, presenting smart and innovative digital solutions that can simplify daily workflows and increase its efficiency.
- business automation solutions that can be used without programming skills and can save you or your business significant and valuable time
- how to take advantage of the potential of artificial intelligence (AI) and the risks involved.
In addition to the presentations, participants will have the opportunity to try out digital and technological tools that can be applied in tourism. Participants can also get more detailed information on our tailor-made mentoring programme, for which we will also offer an on-site registration opportunity! The main language of the event will be Hungarian, but given that Slovenian tourism operators will also be participating in the training, simultaneous interpretation will be provided during the event. Please register for the event here: https://forms.gle/UEb18FxJTGUueCDe8 Date: 10.04.2025 13:30 – 15:30 Venue: Radenci (Slovenia), Health Resort Radenci (Zdraviliško naselje 12, 9252 Radenci) Agenda of the event:
- 13:30 – 13:40 A short presentation about the ICTr-CE project – Máté Deák, Project Manager (Westpannon Team)
- 13:40 – 14:30 Digitalisation and its applications – Tamás Pálffy (ChromeSoft)
- The tourist of today
- Smart solutions for tourism and marketing
- The correct use and possible threats of AI
- New types of ticket and card systems
- Questions – answers
- 14:30 – 14:45 Coffee break (opportunity to try out VR interactive tools)
- 14:45 – 15:30 Automation possibilities and process-based thinking – Dóra Rosta and Eszter Varga, BackOffice+ Szombathely
- VR/AR solutions, regional examples in practice
- Workflow automation, automation without code
- Practical applications (e.g. sales autopilot, make, etc.)
- Process-based thinking, the path to efficiency
Please note that before the afternoon session, there will be another interesting and relevant programme at this venue during the morning. Within the framework of the ICDM project supported by the INTERREG Slovenia-Hungary Cooperation Programme, participants will have the opportunity to learn more about online marketing tools and basics of content marketing. Details of the morning programme can be found here: more information soon The event is co-funded by the Interreg Central Europe Programme in the framework of the ICTr-CE project. More information about ICTr-CE project: https://www.interreg-central.eu/projects/ictr-ce/ More information about EuroVelo 13: https://en.eurovelo.com/ev13