The event consisted of two sessions. The first session emphasized the role of cultural and creative industries in driving inclusive and sustainable growth. During the second session, participants worked in groups using the art thinking method, focusing on challenges related to slow tourism.
Art Thinking is a key element of the Challenge Lab methodology in the MASTmodule.eu project, emphasizing creativity across disciplines. This approach led to the creation of xMobil, a sci-art platform that embodies innovation in action and is part of the Go!2025 European Capital of Culture program. During sessions, participants use Art Thinking to collaboratively devise innovative solutions, actively blending insights from entrepreneurial, cultural, and educational sectors.